Alana Caporale
A Frontend Developer from New York
<Who I Am/>
Hey! I'm Alana, a Frontend Developer from Long Island, New York. I proudly hold a B.S. in Computer Science from St. Joseph's College, complemented by a minor in Digital Design. My academic journey has equipped me with a deep understanding of the technicalities behind design, allowing me to precisely lay out design elements. This, combined with my digital design background, empowers me to grasp the intricate balance of the "how" and "why" that crafts a memorable user experience.
Professionally, I've navigated the realms of E-Commerce and marketing, gaining a multifaceted understanding of user behavior and preferences. On the side, my freelance projects span a variety of industries, enriching my perspective and enhancing my knack for crafting tailored solutions. It's not just about codes and designs for me; it's about creating experiences that resonate with users.
Outside of work, I'm all about music, tennis, beauty, dogs, and the vastness of space. 🎵🎾💄🐶🌌
I'm driven by growth, always on the lookout for new challenges and innovative solutions. With my unique perspective and dedication, I believe I can bring a fresh approach to any team. If you've got an exciting project in mind or just want to chat, I'm here for it!
<!–– What I Use ––/>
<!––Where I've Been––/>
- Leveraged proficiency in designing and developing exceptional websites using Editor X and the powerful Wix Classic platforms
- Demonstrated expertise in creating fully responsive web solutions that seamlessly adapt to all devices
- Successfully implemented custom functionality through advanced Velo code programming
- Strategically optimized website performance to achieve outstanding speed and accessibility
- Applied expertise in UI/UX principles to create intuitive and visually appealing user experiences
- Curate high-quality content for Scrimba's weekly newsletter, ensuring relevant, engaging
information for subscribers
- Achieved an above-industry-average 50.46% open rate and 3.39% click rate, reaching over 7k subscribers
- Aid in moderating Scrimba's Discord server, maintaining a respectful and productive community environment
- Led comprehensive redesign of the Ketcham website, enhancing user engagement and
interaction
- Increased site sessions by 271% and unique visitors by 255%, while optimizing session duration to 6 minutes
- Utilized Salesforce's Pardot for effective email development, boosting lead generation and customer retention
- Created a new, brand-compliant Ketcham logo, now used across online marketing and
physical packaging
- Applied competitive analysis and market research to design a distinctive, widely- recognized Ketcham logo.
<Recent Work/>
<Let's Connect!/>
Feel free to connect with me on social media!
<Want To Chat?/>
Fill out this form to collaborate, ask a question about my work, or to just say hi!